When HORNIT first began in 2011, it was one man, Tom De Pelet and his invention: the LOUDEST cycle horn in the world. Since then, the range of products, the brand and the team have grown! Venturing into children’s cycle accessories, the world’s smallest bike rack, amongst other things! We all know, from reading ‘Our Story’ how Tom came about making the original HORNIT product, let’s find out more about his ever-expanding UK based team…





As our website already says, Tom has done many things with his life so far! He has been a marine, lawyer, triathlete, bicycle horn inventor and now Director of HORNIT (AKA ChiefHORNIT).  Tom is a family man, he goes camping with his children, and enjoys a majority of outdoor sports, kite surfing, riding his bike, his motorbike and so much more!  A seasoned traveler, French & Spanish speaker, Tom has lived and worked in London, Tokyo, Madrid, Buenos Aires, Santiago (Chile), Réunion and Easter Island.








Ian is our Sales director, and he has done some exciting things with the company, since he joined last year. While working for HORNIT he has travelled to many different countries, selling our current and new products worldwide. This coming year, Ian has some very exciting things lined up: he will be visiting Las Vegas, Hong Kong, New York and more! Ian’s a former UK Sales Manger, taking a brand from its infancy to a turn over of over £2m with 8 years experience in the toy and cycle industry. Ian will be getting married in the summer and loves to make puns and walk his pug, Dolly.








Claire has been a part of HORNIT for nearly 2 years, and she is in charge of advertising and marketing. Her job includes many tasks, from designing our Hornit catalogue to advertising and posting on social media! Before working for Hornit Claire worked as a Production Runner for the BBC and has a BA (Hons) degree in Digital Film Production. Claire has many things that she enjoys when she is not in the office, like camping in Cornwall, and photographing their beautiful landscapes. She is also learning to surf!








Georgia is the newest member to the HORNIT team; she only started in July 2017.  She is in charge of responding to your lovely emails, and getting orders out across the world. Before working in the Hornits’ nest, Georgia was a ballerina and contemporary dancer, she has just graduated from Falmouth University. As well, as learning to drive and trying to buy a house, Georgia enjoys reading and playing on the 2p machines at the amusements!






We also have people working for our company worldwide, including Yves Heribert who is our European Director of Sales. Yves lives with his family in France, and supports HORNIT internationally.

Posted on:9/18/2017 11:06 AM